About

Practical. Collaborative. Agile.

Catalyst Strategies is a growth consulting firm with a track record of delivering top-line results for visionary executives in high-growth B2B technology and services companies.

Code crackers

We recognize patterns and crack the code on your top-line challenges—from crystallizing effective growth strategies to mobilizing the organization to deliver on your most important revenue acceleration initiatives.

Proven fixers

Our clients trust us with their hardest, hairiest issues. They call when they foresee huge gaps between their goals and what their teams are prepared to deliver. They call us when failure—or even partial success—is not an option.

Dot connectors

Our secret sauce: applying “revenue systems thinking” across sales, marketing, customer experience, customer success, and product. We get all cylinders firing on your growth engine to fuel aggressive, sustainable, and scalable growth.

Recognized catalysts

We know it takes more than a great idea to make growth happen. Our model for catalyzing outcomes is based on four principles:

  • The unique opportunities and challenges of high-growth companies demand unique solutions.
  • Cross-functional operating experience informs practical and actionable strategies that deliver results in today’s competitive environment.
  • Collaborative solution design builds internal alignment and ownership—and ultimately drives results.
  • Adaptation to our client’s needs, situation, resources, and timelines is critical to delivering value.

From leaders in established B2B technology and services brands to innovation economy up-and-comers, more than 85% of our clients have hired Catalyst Strategies more than once to help them tackle big growth challenges or hit ambitious revenue targets.

“The Catalyst team truly lives up to their name—they catalyzed our executive team and played an important role in our highly successful exit.”

—TOM BOGAN

CEO, ADAPTIVE INSIGHTS

MEET OUR TEAM
Trish Hayward
Trish Hayward

Founder and Managing Partner

Mary Culley
Mary Culley

Partner

Kim Huelsman
Kim Huelsman

Principal and Chief Operating Officer

Sandra Miley
Sandra Miley

Principal

Phylis Miquel
Phylis Miquel

Principal

Susheela Vasan
Susheela Vasan

Principal

Himanshu Choksi
Himanshu Choksi

Consultant

Jill Richards
Jill Richards

Consultant

Heather Dobbins
Heather Dobbins

Consultant

Theresa McDermit
Theresa McDermit

Consultant

Ashley Hallsted
Ashley Hallsted

Project Manager

Charla Radecky
Charla Radecky

Administrative Assistant

“I’d recommend the Catalyst team to anyone who needs to convert a daunting strategic challenge into a big win.”

—Linda Soldatos

SVP Marketing, Wells Fargo

GIVING BACK
Catalyst Strategies is a proud sponsor of Save the Children

Save the Children believes every child deserves a future. 85% of every dollar we donate provides support to the world’s most vulnerable children—giving them a healthy start in life, protection from harm, and the opportunity to learn. It’s your support that gives Catalyst Strategies the opportunity to donate an average of 4% of annual pretax profits to this preeminent humanitarian aid organization.

“When we needed to make real improvements to our customer experience, Catalyst brought a disciplined and focused approach to solving the problem. They set us up for success.”

—Jay Ackerman

Chief Renewals Officer & EVP Customer Success, ServiceSource

Catalyst by the numbers

>20

Years since founding

300+

Successful growth projects

90%

Projects from repeat clients
GROWTH STRATEGY SUCCESS

Four months after working with us to tighten its strategy and refocus its team, a machine learning operations platform company raised a $43M Series E.

GROWTH OPERATIONS SUCCESS

For the marketing team of a Fortune 10 enterprise technology firm, we revamped the GTM budgeting and planning process, speeding time to market by 30%.

GROWTH ACTIVATION SUCCESS

For the CMO of a $6B commercial bank, we designed and implemented a “PowerPoint-free” business review process leveraging OKR best practices and WorkBoard.

Committed to big,
aggressive growth goals?