Hiring Catalyst is the single best investment we have ever made.
Senior Director, Global Marketing, SAP
Catalyst Strategies is a catalyst for business growth. Since 1998, our mission has been to uncover market insights, devise practical strategies, and build high impact programs that deliver top line revenue for our clients.
We specialize in growth strategy, product innovation and positioning, customer experience transformation, and sales and marketing acceleration. Our focus is on companies within the service and technology sectors—from early stage to Fortune 1000.
Satisfied Clients
More than 80 percent of our business comes from repeat clients. Our clients rely on Catalyst Strategies when they need to:
- Build a fundable business plan
- Clarify their growth strategy
- Launch new, innovative products or services
- Differentiate from the competition
- Transform their customer experience
- Accelerate marketing and sales productivity
Our work has led to successful outcomes for clients including:
- AAA
- Blue Shield of California
- Charles Schwab,
- Cisco Systems
- Citibank
- Delta Dental
- eBay
- Hallmark
- HydroPoint Data Systems
- Imara Corporation
- Intuit
- Johnson & Johnson
- Kodak
- LiveFuels
- McAfee
- NING
- SAP
- Stancorp Financial
- Tellme Network
- TrustedID
- Univision Communications
- Yahoo!
Deep Industry Expertise
We serve the following technology and service industries:
- Clean Tech
- Consumer Technology
- Enterprise Technology
- Financial Services
- Health Care
- Insurance
- Internet & Media
- Professional Services
- Technical Services
Experienced Team
On average, our consultants have more than 20 years of operating, management, and consulting experience. Each client team is made up of seasoned “A-players,” including former executives from major brands such as AOL, Charles Schwab, DHL, Quaker, Symantec, Turner Broadcasting, Unilever, and Xerox. Most team members have experience in at least one top tier consulting firm or agency, including Accenture, BCG, Booz Allen, McKinsey, Ogilvy & Mather, and Stone Yamashita.
Clients initially hire us for our expertise, best practices, and analytical rigor. They bring us back time and time again because of our ability to catalyze decisive action and deliver tangible market results.
Leadership & Core Values
Catalyst Strategies is led by Trish Hayward, who has 25 years of experience with leading companies in the technology and services industries. She has thoughtfully built the company to reflect her own business philosophy and core values.
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- First and foremost do right by our clients
- Promote an environment where people are motivated and energized by each other, the assignments and our clients
- Consistently work to develop our three key assets: our clients, our team, and our intellectual property
- Act with the highest integrity when dealing with team members, clients, competitors, partners, and any other business contacts
- Encourage new ways of approaching growth challenges and reward development of proprietary methods, tools, and strategies
- Value professional development and continuous learning, applying feedback and new insights into our business practices
- Respect the need for a healthy balance between work, play, family, and community in the lives of our team members
Contact Catalyst Strategies to learn more about how we can identify and catalyze growth opportunities for your organization.










